Among the most well-known and recognized incense brands, HEM is one of the most popular. Beyond its traditional manufacturing in India, it offers a very wide range of incense, whether in sticks (also called Agarbatti), resins, cones, as well as many fragrances, religious incense, or intention incense (fortune, well-being, meditation, love, purification, ...).
1. The birth of the HEM brand
The Hem Incense brand was founded in 1983 in Mumbai, India, by visionary entrepreneurs Mr. Anil Agrawal and Mr. Ashok Agrawal. The Agrawal brothers decided to create a company that would honor the traditions of incense in India while meeting modern demands for quality and product diversity. Their goal was clear: to offer authentic incense, made with natural ingredients, and to promote the spiritual and medicinal benefits of these products to a global audience.
2. The first HEM products
The first products launched by the brand were classic incense sticks, made from carefully selected natural ingredients. These sticks, infused with traditional Indian scents like sandalwood, jasmine, and rose, quickly gained popularity due to their superior quality and captivating aromas.
HEM then expanded its product range by introducing incense cones, dhoops (incense sticks without a central bamboo stick), as well as natural resins and essential oils. Each product was designed to offer a unique olfactory experience, combining ancestral knowledge of incense making with modern production techniques.
3. HEM, the dhoop specialist
HEM’s dhoops differ from traditional incense sticks in several ways. Unlike classic incense sticks which are mounted on a bamboo stick, dhoops have no internal support structure, being entirely made of compressed incense paste. This dense composition allows for complete burning and a more intense and even diffusion of fragrance. Generally shorter and thicker than incense sticks, HEM dhoops often come in the form of sticks, cylinders, or cones.
Made from blends of natural ingredients such as wood powders, resins, herbs, and essential oils, dhoops offer richer and more pronounced scents. Due to this composition, they usually burn longer. Dhoops are ideal for religious rituals, spiritual ceremonies, and special occasions where a strong olfactory presence is desired. Their ability to produce larger volumes of smoke also makes them more suitable for large rooms or open spaces (and less recommended for small spaces).
4. The best-sellers of HEM Corporation
HEM offers a wide range of incense products and some stand out and have made the brand’s reputation:
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Frankincense & Myrrh Incense (Olibanum and Myrrh)
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Sandalwood Incense
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Dragon’s Blood Incense
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Lavender Incense
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Patchouli Incense Cones
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White Sage Incense
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Copal Resin
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Myrrh Resin
5. The values of HEM
The HEM brand is guided by a set of core values that reflect its commitment to quality, authenticity, and respect for traditions. Here are the main values that define HEM:
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Premium quality: HEM is committed to offering incense products of the highest quality. Every step of the manufacturing process, from raw material selection to the final product, undergoes rigorous controls to ensure impeccable quality.
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Authenticity and tradition: the brand respects traditional incense-making methods, inspired by ancient Indian practices. HEM integrates these techniques with modern innovations to offer authentic and contemporary products.
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Innovation: HEM values innovation in its products and processes. Research and development is a priority, enabling the creation of new fragrances and new forms of incense that meet the evolving needs and preferences of consumers.
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Sustainability and environmental respect: aware of the importance of preserving the planet, HEM uses renewable raw materials and favors recyclable packaging. The company aims to minimize its ecological footprint while producing quality incense.
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Social responsibility: HEM is committed to social responsibility by supporting local communities and ensuring fair working conditions. The company works closely with local artisans and contributes to the economic development of these communities.
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Well-being and spirituality: HEM’s products are designed to enhance consumers’ well-being. Whether for meditation, relaxation, purification, or spiritual rituals, HEM creates incense that enriches users’ spiritual and emotional experience.
6. The HEM brand in numbers
With two main factories and over 200 employees, HEM produces more than 400 different fragrance types, meeting a growing global demand. Its products are exported to Europe, North and South America, the Middle East, Australia, and Asia. HEM has infrastructure including perfumery laboratories and design studios, allowing constant innovation.
7. Where to buy genuine HEM incense?
You will find genuine Indian HEM incense at Aeternum, our online esoteric shop! The range is extremely vast with regular new arrivals, which we add regularly. Also enjoy a wide choice of incense sticks, incense cones, backflows, powdered incense, and resins for your home. You benefit from fast and careful shipping, all sent from France (Finistère) by ourselves!
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